If you’re not sure what best odds guaranteed (BOG) is, it’s a concession offered by some bookmakers where they payout at the industry starting price (SP) if it is bigger than the price you took when placing your bet. But who are the Best Odds Guaranteed Bookies?
Best odds guaranteed is normally restricted to the UK and Irish Horse Racing, but some bookmakers offer the BOG concession on horse racing in other countries and greyhound racing.
You can see some of the top best odds guaranteed bookies below, and these are all UK licensed bookies. Make sure you read each one as their offers are all slightly different.
Bet365 is one of the world’s most popular bookmakers, offering their famous Bet365 welcome bonus and free bets and many existing player promotions and concessions. One of those concessions is best odds guaranteed and Bet365 is kind enough to offer it on all horse racing except Australasian Racing. That means if he SP of your selection is higher than the odds on your betting slip, your bet will be settled at the higher odds. This applies to win and each-way markets and best odds guaranteed is available to new and eligible members. Terms & Conditions Apply.
William Hill is one of the biggest names in the bookmaking industry and the company offers its members best odds guaranteed on all daily horse racing and greyhound racing in the UK and Ireland. One thing you do need to be aware of at William Hill is the best odds guarantee concession only comes into play on the day of the race, meaning if you place your bet before then your bet will be settled at the price you took. William Hill also reserves the right to withdraw this concession from some member accounts. Other terms and conditions may also apply.
BetVictor may have caused chaos when it moved abroad for tax purposes, but its excellent reputation for offering highly competitive odds makes it a go to bookmaker for many punters. BetVictor also offers members best odds guaranteed on all horse racing in the UK and Ireland. BetVictor may remove this concession from some account holders at its discretion, and I can confirm that from personal experience. Other T&Cs apply.
Betway is another bookmaker that has grown in popularity due to the concessions and promotions it offers. One of those concessions is best odds guaranteed on UK and Irish horse racing. But this does not include any Arabian races run in these countries. This minimum stake to qualify for BOG is £1 or 50p each-way and BOG will not be applied to ante-post bets, bets placed overnight, match bets, and place only bets. Additional winnings from BOG will be applied at 10am the following day. Other T&Cs may apply.
Paddy Power has plastered his promotions over our TV screens for years now and, whilst these change for every big race meeting, he offers best odds guaranteed on all horse racing and greyhound racing in the UK and Ireland. BOG applies to all bets placed from 8am on the day of the race, but not to combined odds bets, ante-post bets, or tote bets. Paddy Power also reserves the right to exclude some members from their BOG offer, whilst the maximum payout in one day is £/€50,000. Other T&Cs may apply.
Coral is one of the big three high street bookmakers alongside William Hill and Ladbrokes, but online punters will be able to take advantage of best odds guaranteed on bets placed on UK and Irish horse racing and UK greyhound racing. This applies to all single and multiple bets. Coral may withdraw this concession from some members at their discretion. Other T&C’s may apply.
Ireland’s second-biggest bookmaker, Boylesports, sponsors many high-profile horse races and it offers its members best odds guaranteed on all UK and Irish horse racing. Terms & Conditions may apply, and Boylesports may remove this offer from your account at their discretion.
Fred Done, the man behind Betfred, has been the most colourful and opinionated bookmaker in England for years. He’s perhaps most famous for paying out on Manchester United before they won (sorry failed to win) the Premier League. But that didn’t stop Fred offering some fantastic promotions and concessions to his members. One of those is best odds guaranteed on all UK and Irish Horse Racing, and this applies to any bet placed via the internet from 7am on the day of the race. Board prices are excluded from this offer, and BOG does not apply to Lucky 15s, 31s, or 63s. Betfred may withdraw this offer at their discretion and other T&Cs may apply.
Betfair may have revolutionised the online betting industry with the Betfair Exchange but, since it teamed up with Paddy Power, it’s learned to offer some excellent promotions to its sportsbook members. These include best odds guaranteed on the daily UK and Irish horse racing. You’ll only get best odds guaranteed applied to bets placed from 8am on the day of the race and other T&Cs may apply. Betfair may also withdraw this offer at their discretion.
Ladbrokes are the oldest and most established high street bookmaker but, such is the competitiveness of the online bookmaking industry, they offer best odds guaranteed to their internet customers. This applies to all daily UK and Irish horse racing. BOG may be withdrawn from your account at Ladbrokes discretion. Other T&Cs may apply.
Totesport merged with Betfred a few years ago and it operates the same best odds guaranteed promotion. Best odds guaranteed are available on all UK and Irish Horse Racing on any bet placed via the internet from 7am on the day of the race. Lucky 15s, 31s, 63s and board prices are excluded from this offer. Totesport may withdraw this offer at their discretion and other T&Cs may apply.
888Sport is an online bookmaker that offers competitive prices and it also offers best odds guaranteed on all UK and Irish horse racing on bets placed via the internet. This applies to singles and multiple bets and TCs may apply.
Who are the Top Best Odds Guaranteed Bookies?
There are few things to consider when choosing your top best odds guaranteed bookmaker. All the bookmakers we’ve mentioned above accept bets on UK and Irish horse racing, but some also offer BOG on greyhound racing and horse racing in other countries, if you’re looking at those markets.
If you’re betting on UK and Irish horse racing, your choice of bookmaker may depend on when you like to place your bets. Some bookmakers offer BOG on bets placed the evening before, whilst others restrict their BOG offer to bets placed after a specified time on the day of the race. You should also always read the full T&Cs.
I like to have the choice of all bookmakers offering best odds guaranteed. This gives you the best chance of taking the best odds and getting paid out at bigger odds if the SP is bigger. Having the option to bet at all these bookmakers also means you can spread your bets about, meaning there is less chance that you will have the BOG concession withdrawn if you pick a few winners in quick succession whose SP’s are bigger than the odds you took.
As ever, the choice if yours – happy punting!